Definition: to make a difficult or painful decision; to take a difficult step
When demand was down, U.S. automakers had to bite the bullet and cut jobs.
I know tonight’s football match is big, but we have to finish this sales presentation. We have to bite the bullet, and work late tonight.
Origin: This idiom comes from the military. During the U.S. Civil War, doctors sometimes ran out of whiskey for killing the pain. A bullet would be put in the wounded soldier’s mouth during surgery. He would “bite the bullet” to distract him from the pain and keep him quiet so the doctor could do his work in peace.
About Matt Krause
Matt began his professional life as an import buyer, and since 2006 has been teaching companies how to connect with their investors and clients better. His clients work in Istanbul, London, and Madrid for companies like Allianz, 3M, P&G, Citibank, and Reckitt Benckiser. He also walked across Turkey and wrote a book about it.