Definition: a basic introductory meeting, often informal, where you meet a person (or people) for the first time


This is a new customer, and we’ve never met them in person. Let’s schedule a short meet-and-greet, so we can introduce ourselves.

We didn’t do much at yesterday’s meeting. We have a new CEO, and it was basically just a meet-and-greet. He talked for a few minutes, and then it was over.



About Matt Krause

Matt began his professional life as an import buyer, and since 2006 has been teaching companies how to connect with their investors and clients better. His clients work in Istanbul, London, and Madrid for companies like Allianz, 3M, P&G, Citibank, and Reckitt Benckiser. He also walked across Turkey and wrote a book about it.